A Strategic Shift for Future Growth
As the travel industry continues its rapid post-2025 evolution, Magical Vacation Planner (MVP) is reinforcing its internal structure to better serve its global network of advisors. The company has officially announced the promotion of Scott Vecrumba to Executive Vice President of Sales and Marketing. Vecrumba, who originally joined the organization in May 2025 as the Vice President of Cruising and Groups, will now take on an expanded role that bridges the gap between frontline sales strategy and high-level marketing execution.
With a career spanning more than three decades in the cruise industry, Vecrumba brings a wealth of institutional knowledge to the position. Having spent over 20 years in senior sales leadership, his expertise lies in advisor support and strategic collaboration—core tenets of the MVP mission. In his new capacity, he will continue to oversee the cruising business while aligning the company’s marketing efforts to ensure that advisor success remains the primary focus.
Building Bridges in the Travel Sector
The promotion comes at a time when MVP is focusing heavily on the synergy between its sales initiatives and its brand presence. “As Magical Vacation Planner continues to grow, it’s critical that our sales and marketing efforts remain closely aligned and focused on what matters most—supporting our advisors and strengthening our partnerships,” says Jamie Ane Eubanks, CEO and Co-founder of MVP. By placing Vecrumba at the helm of both departments, the company is creating a more streamlined path from strategy to execution.
President and Co-founder JJ Eubanks echoed this sentiment, highlighting Vecrumba’s unique ability to read the market and maintain preferred partner relationships. “His ability to connect strategy with execution, while keeping relationships at the center, makes him the right leader to help drive our efforts forward,” he noted. This leadership update is a signal to the industry that MVP is doubling down on its commitment to its preferred partners and the trusted relationships that drive shared success in the luxury and leisure travel markets.
Consistency in Commitment
Despite the change in leadership structure, Magical Vacation Planner emphasized that their foundational approach to advisor support remains unchanged. The company continues to prioritize the tools, education, and strategic growth opportunities that empower individual advisors to thrive in a competitive landscape. With Vecrumba steering the combined Sales and Marketing ship, MVP is positioned to enter the 2026 travel season with a unified vision and a sharpened competitive edge.
For more information on the organization’s growth and its travel advisory programs, visit the official Magical Vacation Planner website.
