Vlisco, the iconic Dutch textile brand known for its vibrant wax prints and over a century of influence in African fashion, has unveiled its latest creative project: “MAYANGA”, a new music video from Congolese superstar Fally Ipupa.
Produced by Vlisco, the project represents an expansion of the brand’s commitment to celebrating African creativity and cultural storytelling through collaborations across art, music, and design.
The release of “MAYANGA” coincides with Vlisco’s new campaign, “The Garden of Sisterhood,” which launched in March in honor of Women’s Month. Inspired by Ipupa’s song, the campaign explores the power and beauty that emerge when women come together — each unique, yet connected through community. The accompanying fashion collection translates this message into a series of intricate floral motifs and soft color palettes, reflecting themes of strength, individuality, and unity.
Filmed on location in Ivory Coast, “MAYANGA” brings Vlisco’s vision to life by combining fashion and music in a poetic tribute to self-expression and cultural pride. The project features a cross-disciplinary team, including acclaimed Ivorian fashion designer Loza Maleombho and Nigerian director and artist Daniel Obasi, who collaborated closely with Ipupa to craft visuals that echo the spirit of the collection.
Speaking about the collaboration, Fally Ipupa said: “Collaborating with Vlisco has been a beautiful experience. They understood my vision of working with talented artists and honoring the beautiful women who wear Vlisco fabrics. By creating exclusive designs for me and the remarkable women in the cast, Vlisco really brought our artistic vision to life, harmoniously fusing music and fashion.”
Creative Director Marlou van Engelen added: “It’s been an honor to collaborate with Fally Ipupa and the creative team behind the ‘Garden of Sisterhood’ campaign. His song ‘MAYANGA’ perfectly reflects our admiration for the women who shaped us, inspire us, and mean so much to us. For us, it’s not just about fashion; it’s about the stories told through our beautiful prints. And I believe the best stories are always told together.”
With this launch, Vlisco continues to highlight its longstanding legacy as both a textile innovator and a platform for artistic exchange across continents. The Garden of Sisterhood collection is now available in select Vlisco stores and online at vlisco.com.
